One of the huge mistakes
“
One of the huge mistakes people make is that
they try to force an interest on themselves.
You don't choose your passions.
Your passions choose you.
”
Meaning
This quote means you cannot simply force an interest; passions often choose you through experience.
About Author
Jeff Bezos
Jeff Bezos is an American entrepreneur and founder of Amazon, widely recognized for his innovation in e-commerce and space exploration. His quotes often reflect entrepreneurship, risk-taking, and long-term vision. Bezos inspires business leaders, innovators, and entrepreneurs to pursue bold ideas, embrace experimentation, and scale ventures with persistence and strategy.
Related Quotes
“ Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death. And that is why it is always Day 1. ”
This quote means complacency kills; “Day 2” becomes stasis, so you must keep returning to Day 1 urgency.
“ As a company grows, everything needs to scale, including the size of your failed experiments. ”
This quote means scaling a business includes scaling experimentation failures too—learning can’t scale down to zero.
“ You have to use heart and intuition; there has to be risk taking. ”
This quote means successful innovation blends intuition and emotion with deliberate risk-taking, not just sterile analysis.