I want Amazon to have
“
I want Amazon to have the heart and spirit
of a small company.
”
Meaning
This quote means keep a small-company mindset—warm service, agility, and genuine care—even as you grow large.
About Author
Jeff Bezos
Jeff Bezos is an American entrepreneur and founder of Amazon, widely recognized for his innovation in e-commerce and space exploration. His quotes often reflect entrepreneurship, risk-taking, and long-term vision. Bezos inspires business leaders, innovators, and entrepreneurs to pursue bold ideas, embrace experimentation, and scale ventures with persistence and strategy.
Related Quotes
“ You can be two sizes: You can be big, or you can be small. It’s very hard to be medium. ”
This quote means business benefits from clarity: being very big or very small has advantages; medium size is harder.
“ You have to use heart and intuition; there has to be risk taking. ”
This quote means successful innovation blends intuition and emotion with deliberate risk-taking, not just sterile analysis.
“ If you really have conviction that they’re not right, you need to have that long term willingness to be misunderstood. ”
This quote means that if criticism is wrong, you still need long-term courage to persist and be misunderstood.