A brand for a company
“
A brand for a company is like a reputation for a person.
You earn reputation by trying to do hard things well.
”
Meaning
This quote means a company brand works like personal reputation; you earn it by repeatedly doing hard things well.
About Author
Jeff Bezos
Jeff Bezos is an American entrepreneur and founder of Amazon, widely recognized for his innovation in e-commerce and space exploration. His quotes often reflect entrepreneurship, risk-taking, and long-term vision. Bezos inspires business leaders, innovators, and entrepreneurs to pursue bold ideas, embrace experimentation, and scale ventures with persistence and strategy.
Related Quotes
“ In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts. ”
This quote means the modern approach shifts time from self-promotion to building great service customers actually want.
“ I want Amazon to have the heart and spirit of a small company. ”
This quote means keep a small-company mindset—warm service, agility, and genuine care—even as you grow large.
“ If you double the number of experiments you do per year you’re going to double your inventiveness. ”
This quote means more experiments create more learning, which increases inventiveness and better outcomes.